As smaller operators we often have a massive advantage, we don;t need to capture heaps of complex ‘data’ about our audiences because we are one of them. Web culture continues to be a major battleground for the jostling for power and influence, and we as web culture participants have an important part to play.
From 1989 the WWW changed the game forever The Gift of The World Wide Web In 1989 Tim Berners-Lee decided to gift humanity with the remarkable invention he came up with, the individual addressing of pages which are published on a network. This seemingly technical, and rather dry invention concealed a colossal power. When the […]
Digital Media And You Digital Culture Has Advanced Way back in the misty past of the internet, at the beginning of the 21st Century, owning a website was a difficult, expensive proposition. It was not unusual for business customers to invest over $30,000 on a full, managed clunky old website. Google search was in its […]