Blogging What Does It Mean Today?

Blogging, this term has been with us since the earliest days of the Web, but what is the current status of blogging, and with all of the different media options we have, is building a Blog any use?

The Human Cost Of The ‘Digital Divide’

People of all ages are less able to thrive if their digital skills are lacking Among technology circles the expression “Digital Literacy” is usually associated with hard core tech-skills, such as coding languages, and the more esoteric abilities normally found in system administrators and cloud engineers. However to those of us who are familiar with […]

Battle For The Planet

The Stakes Have Never Been Higher Through Fear & Alarm They Gain Leverage For many of us who inhabit the Western countries, in both hemispheres the current state of play regarding the subject of ‘Climate’ has reached an unprecedented situation. We are being informed that our atmosphere has reached a critical impasse, the C02 levels […]

Artificial Intelligence Is Not Real

A.I Is Very Human The tendency to ‘automate’ processes is very human We are seeing an increasing level of attention and discussion regarding so-called ‘Artificial Intelligence’ on social media, science/technology blogs and our society in general. A.I is referred to as though this is some kind of inevitable development which will displace, and replace human […]

The World Wide Web as Today’s Printing Press

From 1989 the WWW changed the game forever The Gift of The World Wide Web In 1989 Tim Berners-Lee decided to gift humanity with the remarkable invention he came up with, the individual addressing of pages which are published on a network. This seemingly technical, and rather dry invention concealed a colossal power. When the […]

The Failure Of Junk Mail

How much do you spend on junk mail each month? What Really Reaches People? I went out to my letterbox recently, I happen to live in a complex of apartments, and I removed a wad of commercial advertising, I then walked over to the re-cycling bin and lifted the lid and there were a huge […]

Digital & Social Media Marketing What Is Involved?

Digital Media In Australia Digital media culture plays out a bit differently in Oz Australia is often depicted in a highly stylized way among Northern hemisphere countries, it seems they can’t help themselves with cliches, and “Crocodile Dundee” references, along with the poisonous wildlife, and larger than life personalities. Every country has its typical images, […]

Digital Media The State Of Play

Digital Media And You Digital Culture Has Advanced Way back in the misty past of the internet, at the beginning of the 21st Century, owning a website was a difficult, expensive proposition. It was not unusual for business customers to invest over $30,000 on a full, managed clunky old website. Google search was in its […]